Lee Warren in conversation with Alberto Zandi

Lee Warren sat down with Alberto Zandi and discussed how his work challenges one of the most common myths in business and leadership, that people are persuaded by logic, data, and facts. In reality, most decisions are made emotionally first, and only justified rationally afterwards.

Topics covered are:

• How to influence people without being manipulative

• How to build trust in the first moments of a conversation

• What makes someone instantly more persuasive

• How to tell when someone is trying to persuade you

• The golden methods to network and communicate without feeling awkward or fake

https://www.youtube.com/watch?v=bLv76jd13Ys